who we are
Beginning his career in the surf apparel industry after graduating early from UCLA with a degree in Business Economics with a Communications emphasis in 1996, Matt Meyerson immediately took to the concept of mixing branding with Hollywood. Working at various surf industry companies, Matt used his Rolodex to bring beach culture to Hollywood testing the waters with product placements and cross marketing initiatives. During the dot com boom Matt moved from the Velcro Valley to L.A. to fund several tech start ups including one for the graphic arts community and another for musicians. In the process, his love for surfing was a catalyst for him to co-found a non-profit called The Groundswell Society, where he ran operations and marketing for 6 years.
In 2005 he was given an opportunity to start and run a new division as Sr. V.P. of Product Placement at BWR Public Relations in Beverly Hills, an Ogilvy PR Worldwide Company. For almost 4 years Matt worked on placing products in countless high profile films, tv shows, music videos, publications, websites and on A list celebrities. While at BWR, Matt also handled numerous high profile celebrity endorsements, sponsorships, brand launches and branded entertainment initiatives. Matt quickly forged a niche in fashion and was known as a go to source for emerging premium labels.
In 2008, Matt decided to venture off on his own to start his own company, RPRT Communications. RPRT is a hybrid agency whose core competencies include film/tv production, talent/athlete management, event production (they currently produce Expose NY, a twice yearly fashion showcase during NY Fashion Week geared towards the media and stylists) and brand consulting. RPRT has amassed one of the best action sports athlete rosters and has a handful of film and TV projects in various states of production.
manager – snow division
Ken has worn many hats in the action sports industry for 20+ years. A sponsored skater, retailer owner, pro snowboarder, sales rep and a global sales, team & marketing manager.
As a grom in the early ‘80’s, he skated every chance he had. This led him to competing in a local competition where he won a “Best Trick” competition in 1982 and won his first snowboard.
In 1989 he moved deep into the Rocky Mountains to Crested Butte Colorado to ride every chance he had and grow his passion for boarding in the snow instead of on the concrete. There, in Crested Butte, he met and partnered with the founders of the Colorado Boarder Snowboard Shop (one of the 1st Snowboard specific retailers in North America). After riding 120+ days a season for a quite a few years, he decided to compete in the first US Extreme Snowboard Championships held in Crested Butte in 1994. Against some of the best riders in the world at the time, Ken placed 3rd and got sponsorship opportunities to pursue a professional career. Ken traveled around North America, Japan, Europe and South America for the next five years competing in World Cup boarder cross and big mountain “extreme” events.
In 2000 Ken left the mountains and moved to Carlsbad California to again follow his passion for boarding and settled into a friends house at the beach to seek the surf. During this time he worked and managed Mcgills Skate Shop for a few years and then started his own rep business and helped launch a new skate shoe and bag line for the next three years.
In 2004 Ken gave up his business and moved to Venice California to take an in-house position as Global Sales, Team & Marketing Manager for Arbor Snowboards. There he learned Team management, global business, and marketing strategies for all aspects of the Snow, Skate & Surf industry.